Wednesday, March 18, 2020
WHEN TO WRITE FOR FREE
WHEN TO WRITE FOR FREE Anyone who has known me for very long, recalls that Im all about writing for money. And Im vehemently opposed to writing mills. Writing Mills = Sites known as Content Aggregators. They pay pennies. You earn based on quantity of articles, not quality. They always advertise for new writers (mainly because of the turnover once writers learn the deal). Granted, they are enticing. You dont really answer to an editor. You rarely get rejected. But those clips mean nothing in your portfolio. Why? Because people in the industry recognize writing mill work for what it is. Words thrown together to grab searches in hopes the people searching happen to click on the advertisements. However, blogs have changed everything. You write free on your own blog. You write free when you guest blog. You write free on major website blogs. Yes, there are a few blogs that pay, but most dont. Blogs can be opportunity, even though they do not pay much if at all.Just remember the rules. Write for free if you are breaking in to a well-known blog. Carol Tice is a freelance copywriter making a good living at it. Look at what shes published, and note that many of them are blog posts. caroltice.com/articles When a market is competitive, offer a sharp blog post for free, to get your foot in the door. Maybe even two, three,even ten posts. Get them used to you, then ask for compensation,or maybe even a regular gig. Write for free if you are breaking in to a magazine. Today many magazines have a sister blog. Pitch the editor of the blog. Your resume will still say you wrote for Family Circle(or fill in the mag name). And once they learn to love your posts, you can pitch to the print. Write for free if you are selling something else. Blog tours/virtual tours for books can generate income via book sales. Just make sure the post is good and a stand alone even if you didnt have a book. Or else write about a subject thats in the book, but dont hard-sell the book. Just show youre an expert in what you do. See? There are times to write for free. Just be smart about it. PAYING BLOG SITES bloggerjobs.biz/ makealivingwriting.com/why-i-pay-writers/ therenegadewriter.com/2012/06/21/the-renegade-writer-blog-is-now-paying-for-guest-posts/ http://readlearnwrite.com/guest-post/ http://jobs.problogger.net/
Monday, March 2, 2020
How to turn your hobby into a successful business
How to turn your hobby into a successful business The world of work has undergone a fundamental change in the past few decades. No longer can an employee expect to remain with the same company for a career, enjoy all kinds of excellent benefits, and retire with a nice pension. These days a worker should instead figure he or she will change jobs several (maybe several dozen) times over their working life. This decline in employment stability leads many to ponder how to turn a hobby into a profitable home-based business. The good news is, thanks to the internet and related technology, the time has never been better.Here are some considerations during the transition.Differences between a hobby and a businessTo turn your hobby into a business requires more than waking up one morning and declaring, ââ¬Å"My widget collecting hobby is now my livelihood.â⬠While you can certainly do that, and maybe it will work out, to take full advantage of being a business (like the ability to deduct business-related expenses from your taxes), you need to be able to prove to the IRS that you are, in fact, attempting to turn a profit.A hobby doesnââ¬â¢t allow for these kinds of deductions.In fact, if you show an operating loss for too many years, you lose the presumption that youââ¬â¢re running a profit-seeking business and may have to prove that fact to the IRS.How do you show that a hobby is now a business?The best bet is to procure the things associated with a business: a separate checking account and phone line, business cards, and appropriate licenses are a good start. A well-conceived and written business plan helps also.The following are the steps for creating a business out of a hobby.Have a plan, strategy, and define goalsThe first thing to consider is the different ways to extract money from your hobby. This is the time to sit down and do some serious thinking.Who are your competitors and what do they offer?What can you do that delivers value and targets an unfilled niche in the market?You need to figure out ho w to either do something different or do it better. During this strategy brainstorming phase, other factors to consider are finances and what goals (short and long-term) to set. When it comes to establishing these goals, try a SMART approach and make them Specific, Measurable, Attainable, Realistic, and Timely.Pick a name and placeWithout a great name, youââ¬â¢re dead in the water. Not only does it need to be dynamic, explanatory, and easy to remember, do your due diligence to make sure it isnââ¬â¢t already in use. Most state government websites have a searchable online business name database.Once you settle on the perfect name, your next stop should be the U.S. Copyright Officeââ¬â¢s website to trademark it. A name worth having is worth protecting from competitor encroachment.Where in your house will you conduct business activities? You should set aside a room or space solely dedicated to this. Perhaps the best part about starting a home-based business is how cheaply and q uickly you can get up and running.For those with limited finances, saving the expenses of a storefront are the only thing that makes turning a hobby into a business feasible at all.Formalize your hobby as a businessSome formalities of transitioning from a hobby into a business have already been mentioned. Here are a few others. One of the first decisions you face is which type of business entity to choose. While many people select to start as a sole proprietor, you might decide that forming a partnership or incorporating as a C-Corp, S-Corp, or LLC better suits your situation.If you have questions, consulting a legal or tax professional is a great idea. This step, along with obtaining a Federal Tax ID Number, opening a business checking account and securing the necessary licenses (usually city and county) and permits allow you to demonstrate to the IRS your sincere intention of turning a profit.Leverage the power of networking and build an online presenceEven if your new business is a local landscaping service, you need an online presence that includes a website and at least one social media account.Thereââ¬â¢s no escaping the fact that, even for local businesses, the internet is where people go in todayââ¬â¢s world to find information about products and services.This is how you establish a public face to show to the world, build a customer base, and create a recognizable brand. Donââ¬â¢t overlook the power of networking as you go through this process. The old saying that itââ¬â¢s not what you know but who you know that makes the difference hasnââ¬â¢t changed.Put yourself out there.You never know what youââ¬â¢ll get in return that might help your business.Treat it like any other jobPerhaps the most significant difference between a hobby and a job is that the latter requires constant focus and dedication in order to provide a meaningful income. Presuming you like to afford regular meals and pay for that roof over your head, this needs to be a serious effort.Donââ¬â¢t just treat it like a job. It is your livelihood.Which means you donââ¬â¢t just show up, put in your time, and not think about it again until the next day. As an entrepreneur, it behooves you to put in the time in the evening if necessary to study the market in order to create new products and services that will turn a new business into a profitable and long-lasting business.What better choice in life could a person make than to turn something you love to do into a way to generate a full-time income? Thatââ¬â¢s what the preceding steps are designed to help you do.Follow each in turn, and you could be living the dream sooner than you think. Good luck!Lisa Michaels is a freelance writer, editor and a striving content marketing consultant from Portland. Being self-employed, she does her best to stay on top of the current trends in business and tech. Feel free to connect with her on Twitter @LisaBMichaels
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